In my latest guest post over at WordStream I discuss my concerns about using Automated Rules for bidding. Looks like Google doesn’t want you to use it for bidding and I agree.
WordStream Guest Post – Adwords Automated Rules for Bidding?
by ChadSummerhill on March 10, 2011 in Bid Management, guest post
WordStream Guest Post – Advanced Search Query Mining: Part 1
by ChadSummerhill on November 10, 2010 in guest post, PPC Data Analysis, Search Query Mining
The first guest-post of a five part series I’m doing on Advanced Search Query Mining just went live today on the WordStream blog. Here’s what I will be covering over the next few weeks: Part 1: The Power of Search Queries Part 2: Getting the Right Data Part 3: Preparing Your Data for Analysis Part 4: [...]
WordStream Guest Post – AdWords Analyze the Competition
by Chad Summerhill on November 3, 2010 in Competitive Intelligence, guest post
Please have a look at my latest guest post over at the WordStream blog. I explain the benefits of the new AdWords ‘Analyze the Competition Tool’ when used in combination with a good account structure. I hope you find the information useful. I encourage you to leave a comment if you have an questions or [...]
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Free Excel Spreadsheet for PPC Text Ad Testing for Statistical Significance
August 9, 2010
- Google Analytics URL Tracking Parameters for MSN – Free Excel Download August 13, 2010
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FREE DOWNLOAD – Statistically Significant PPC Testing using Google Math
August 26, 2010
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Testing AdWords Modified Broad Match Keywords – Initial Findings
August 18, 2010
- Search Query Mining for Campaign Negatives August 5, 2010
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I’m Speaking at HeroConf 2013 in Austin
February 27, 2013
- Speaking at SMX West 2012 in San Jose January 18, 2012
- WordStream’s AdWords Perfromance Grader: A Potentially Valuable Tool for SMB’s August 14, 2011
- Cross Ad Group Testing Excel Template: SMX Advanced Presentation June 8, 2011
- Google AdWords Dashboard: FREE Excel Template May 19, 2011
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Kevin James McAuley: Hey Chad, Thanks for this helpful tutorial. Eve...
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Aji: man, thanks for this tip.. i've been looking arou...
- Control your Match Types with Search Query Reports and Pivot Tables | Certified Knowledge: [...] Advanced Search Query Mining (5 parts + Exce...




