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I’m Speaking at SMX Advanced

Looks like I will be speaking at SMX Advanced in Seattle on 6/8 in the Advanced Testing & Reporting session.  What do you hope gets covered in this session?  Please leave some comments.  Thanks!

I am speaking at SMX Advanced



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5 Responses to “I’m Speaking at SMX Advanced”

  1. Herik Mourão May 10, 2011 at 2:21 pm #

    1 – Advanced remarketing tactics
    2 – How to show clients the influence of display over search
    3 – how to cut costs on a well performing campaign
    4 – how to estimate the number of conversions if we increase the cpa limit
    5 – Statistics that all ppc marketer should known.
    6 – Procedures

    Thanks Chad!!

  2. Bethany May 10, 2011 at 2:54 pm #

    I’d like to know more about writing ads for different customer bases. I’m always so focused on including keywords that I lose sight of the person I’m targeting and would like to find a balance between the two.

    Will these sessions be streaming live?

  3. admin May 10, 2011 at 2:57 pm #

    @Herik Thanks for the suggestions!

    @Bethany Thanks for the comment. I’m not sure about the live-streaming.

  4. Aaron May 11, 2011 at 5:38 pm #

    Congrats on the speaking gig! I would suggest covering topics that attendees can put into play immediately. Maybe a roundup of all the reporting and analysis tools/hacks you have covered over the past few months. Also, I saw Siddharth Shah speak last year and know he gets uber advanced. I say keep it simple and actionable. G’luck!

  5. Herik Mourão May 12, 2011 at 2:08 pm #

    Conversion Funnel!

    I can see these data, but they don´t mean nothing for me.

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